Supermetrics

Finnish marketing-intelligence software platform for connecting, managing, analysing and activating marketing data across tools.

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EU basedEU hostedEU ownedEU investedCurrent funding stage: Series B
#marketing-intelligence#data-connectors#AI-powered#marketing-automation#data-integration#real-time#dashboards#Looker Studio#Google Sheets
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About Supermetrics

Supermetrics is a Marketing Intelligence Platform that helps teams connect data from all marketing sources, clean and unify it, analyze performance, and activate insights across ads, email, and engagement channels. It provides a single live view of both online and offline data, powered by AI-assisted decisioning to automate reporting and optimization. Trusted by 200,000+ companies in 120 countries, with European hubs and strong security and compliance.

What Supermetrics offers

  • Connect and unify data from 170+ sources with real-time delivery (170+ pre-built data sources, 99.9% data delivery success).
  • Data cleansing, organization, and governance to ensure accurate, consistent results.
  • Analyze with dashboards and explorations and prep data with templates for Looker Studio, Google Sheets, Power BI, and more.
  • Activate insights by pushing clean data back to ad/email/engagement platforms and automating real-time optimizations.
  • Programmable analytics via the Supermetrics Data API, plus data transformations, custom data imports, and optional data warehousing/storage options.
  • Collaborative, scalable architecture supporting teams and enterprises with role-based access and governance.

What sets Supermetrics apart

  • All-in-one Marketing Intelligence Platform that reduces manual data collection and enables faster, data-driven decisions.
  • Real-time, unified view across channels (online and offline) to reveal true performance drivers.
  • AI-assisted decisioning and automation to optimize campaigns and reporting workflows.
  • Enterprise-grade security and compliance (SOC 2 Type II, SSO, regional hosting) with global support.
  • Flexible pricing and scalable to fit teams from SMBs to enterprises, with a broad ecosystem of data sources and destinations.

Launches from this company

This company has not published any launches yet.